HOMEBOY INDUSTRIES:
PUPPY FADES
OBJECTIVE:SNO was called on by our friends at Homeboy Industries to create a brand identity centered around the fur-babies that we all love and their grooming process.
CLIENT:Puppy Fades by Homeboy Industries
COLLABORATORS:Homeboy Industries
SERVICES:Pet Grooming Services, Inmate Rehabilitation
OVERVIEW:Studio Number One worked with L.A. based Homeboy industries on the branding of their new venture Puppy Fades.
Puppy Fades is the newest social enterprise from Homeboy Industries, continuing their mission of transforming lives and breaking the cycle of gang involvement. With a focus on high-quality dog grooming services, Homeboy Puppy Fades caters to the needs of pet owners while providing vital job training and employment opportunities for formerly incarcerated and gang-involved individuals. We focus on high-quality luxury dog grooming services, and all of our dog groomers are professionally trained, certified dog groomers and experienced in handling all breeds. Offering a pathway to skill development, stability, and dignity, Homeboy Puppy Fades embodies Homeboy Industries' commitment to hope, second chances, and community transformation.